VRMA provides several advertising pathways for members to reach a new audience and enhance the visibility of their products, services, and overall brand. Our publications and online resources are valuable vehicles that reach across the professionally-managed vacation rental industry.
Arrival Magazine
Magazine Rates
Dates, Deadlines and Specifications
DIGITAL FILES
Layout files should be created in one of the following programs: Adobe FreeHand, Adobe Illustrator, Adobe InDesign, or QuarkXPress. PDF print-optimized files, high-resolution, are acceptable as long as all fonts are embedded. Color ads should be submitted in CMYK format.
UNACCEPTABLE FORMATS
GIF, JPG, low-resolution PDF and TIF. Generally, if the file size is small (less than 1 MB), it is unacceptable for printing.
RESOLUTION
600+ DPI. Line art (1 bit): 800 to 1200 DPI for bitmapped graphics; for best results, use vector art EPS files such as those created by Adobe FreeHand or Adobe Illustrator.
ACCEPTABLE MEDIA
High-resolution PDF.
Arrival Digital Hub & Industry Insights
PLACEMENT
Third article position on Arrival homepage for two weeks.
FREQUENCY
Full article will be archived on the Arrival site forever, tagged as Industry Insights, and appear on a dedicated landing/archive page.
ARTICLE SPECIFICATIONS
- Homepage Summary: 30-40 words
- Article Page
- Title
- Brief summary of article
- Article content: no limit, with option to add photos and graphics
- Author’s name and title
- VRMA is responsible for final layout
- Materials due two weeks prior to launch date
PROMOTION
Inclusion in VRMA Weekly e-newsletter (choice of content or banner placement, based on availability)
Note: Content will be branded as "Sponsored Content." VRMA reserves the right to revise all articles to the Arrival style and voice.
| VRMA Arrival Hub Advertising Opportunities |
Ad Size |
Rate Per Month |
| Pop-up/Sticky Ad |
940 x 100 px |
$1,500 |
| Top Banner |
300 x 240 px |
$1,000 |
| Bottom Banner |
940 x 100 px |
$500 |
ACCEPTABLE MEDIA
Ad files should be sent in .jpg or .png. External ads are also accepted if sent with HTML. All files must be high resolution for the web to avoid distortion.
Weekly Arrival e-Newsletter
| Ad Size |
Monthly Rates |
| Horizontal Banner (540x100 pixels) |
$1,000 |
| Sponsored Article (800 words, 3rd position) |
$1,000
|
VRMA Arrival Distribution Email Sponsor
SPECIFICATIONS
- Leaderboard: 728x90 px
- Sponsored content:
- 180x150 px image
- Headline (50 characters max)
- Body copy (300 characters max)
- Materials due one week prior to issue launch date
ACCEPTABLE MEDIA
Please submit sponsored content as a word document and provide target URLs for all placements. Ad files should be sent in .jpg or .png. External ads are also accepted if sent with HTML. All files must be high resolution for the web to avoid distortion.
Dedicated Email Blast
SPONSOR TO PROVIDE:
- Email pre-coded in HTML (with any images linked to your server)
- Preferred subject line
- URL link
DEADLINES
- Email materials due to CorporateSponsors@vrma.org one week prior to your send date
- Note: A test email must be approved by advertiser prior to sending
Arrival Podcast
SPONSOR TO PROVIDE:
- 15-second pre-, 60-second mid-, and/or 30-second post-roll script(s) for host to read