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vacation rental industry

Advancing the short-term vacation rental industry through education, information, networking, research, and advocacy.

Conference

VRMA Foundations: Frontline Excellence Training

Join us in Savannah for VRMA Foundations: Frontline Excellence Training —a new focused, hands-on experience designed exclusively for vacation rental operational staff and...

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Advocacy

FTC and Congress Take Action on Junk Fees

The FTC has issued a final rule targeting "junk fees" in industries like short-term vacation rentals (STVRs), hotels, and live events. The rule requires businesses to...

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VRHP

Apply to Serve on the VRHP Council by Friday, January 17!

(Members Only) The Vacation Rental Housekeeping Professionals (VRHP) is seeking passionate industry leaders like you to serve on the 2025 VRHP...

Vacation Rental Management Certificate Program

Advance Your Career

Designed for vacation rental managers (VRMs) who are looking to strengthen their industry knowledge, sharpen their skills, advance their careers, and gain a competitive edge in the professionally-managed vacation rental business.

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Advocacy

Help Protect Our Industry

We are committed to working with policymakers to develop fair, balanced regulations that benefit vacation rental professionals and the communities they serve.

Be An Advocate

VRMA Arrival

Morning Coffee Reads

VRMA Arrival is VRMA’s official content source; a dynamic intelligence hub for the vacation rental professionals.

Content Hub

Reservation Reconfirmation Calls Present Opportunities to Build the Brand and Cross-Sell

As online bookings increase, the number of reservation inquiry calls decreases over time. Yet when you spend time in the reservations office, the...

Make a Vacation Rental’s Roof Hurricane-Resistant to Protect Income

Whether you’re a single-property host or property manager, the one-two punch of rising insurance premiums and more severe weather can knock out...

Beyond the Hype: AI’s Real-World Impact on Property Management

Artificial intelligence (AI) has become a buzzword across industries, and property management is no exception. However, for vacation rental...

Strategies for Building and Sustaining an Engaged Remote Work Culture

The rise of remote work has changed how businesses operate, offering flexibility and freedom for employers and employees. However, a thriving...

Tech-Savvy Hosts: A Growing Threat to Conventional STR Property Management

For years, the short-term rental industry has been a land of giants. Independent hosts have long been locked in a relentless uphill battle,...

Fix My Listings: Updating Your Vacation Rental Before It’s Too Late

When was the last time you fixed your vacation rental listings? Whether new to hosting or a seasoned pro, keeping your listing fresh and...

Fraud Rings and Fake Bookings: Lessons Learned in Vacation Rental Protection

In this episode of the VRMA Arrival podcast, Matthew Gurley, director of sales and partner integrations at Lynnbrook, discusses the...

Reimaging the Guest Journey with a Hospitality-First Mindset

As vacation rentals have become the accommodation of choice for many travelers, property managers find themselves shouldering ever-growing...

Practical Ways to Use AI to Improve Your Vacation Rental Listing, Website, and Pricing

Standing out in today’s crowded vacation rental market is hard. Guests expect more, competition is fierce, and keeping occupancy high takes...

Begin with the End in Mind: Valuation, Benchmarking, and Exit Strategies for Short-Term Rentals

This article was originally published on C2G Advisors’ website . Are you a short-term rental owner looking to build long-term...

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